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The ATSSA Roadway Safety Outreach Program

Pedestrians / Bicyclists

The non-motorist faces a daily challenge

Did you know…

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the majority of child bicycle related crashes among children occurs on minor roads within one mile of the child’s home?

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pedestrian injury is the 2nd leading cause of unintentional injury-related death among children ages 5-14?

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more than 20% of traffic deaths among children ages 14 and under occur as pedestrians?

Click here to download a Federal Highway's publication - NHTSA 2007 Traffic Safety Facts: Bicyclists and Other Cyclists


The Challenge:  Improving Roadway Safety for Pedestrians and Bicyclists

  • In 2000 almost 45,000 children ages 14 and under suffered motor vehicle related pedestrian injuries; more than 20% of traffic deaths among children in this age group occurred as pedestrians.
  • 66% of all fatal bicycle related crashes involving children occur at non-intersections.
  • 4,749 pedestrians were killed in motor vehicle crashes in 2003.


The Solution: Low-cost Solutions Can Make Roads Safer for Pedestrians and Bicyclists

  • The use of in-street pedestrian crossing signs increases driver yielding compliance at un-signalized pedestrian crossings by 5 to 20% resulting in driver yielding rates ranging from 67 to 98%.
  • By alerting drivers sooner that special caution is needed in a school crossing area, fluorescent yellow-green signs improve the safety of students who walk and bike to school.
  • By increasing the visibility of crosswalks, crosswalk marking upgrades increase the safety of students who walk and bike to school.
  • Channelizing devices installed between pedestrian and vehicular traffic increase the safety of pedestrians and bicyclists.


Take Action

Visit ATSSA's Grassroots website