FREDERICKSBURG, Va. (Feb. 9, 2023) – The American Traffic Safety Services Association  announces the lineup for its 2023 New Products Rollout (NPRO), which will include 18 products and be held at its 53rd Annual Convention & Traffic Expo taking place Feb. 17-21 at the Phoenix Convention Center.

Traditionally, more than 3,500 people attend the Convention—the largest roadway safety tradeshow in North America—to see some of the latest innovations in the roadway safety infrastructure industry. The products submitted as part of the NPRO are comprised of a wide range of devices designed to save lives on our nation’s roadways.

“The products for this year’s New Products Rollout address a variety of issues related to safety on the roadways and reflect the diverse issues within this industry,” said ATSSA Manager of Innovation & Technical Services Nagham “Melodie” Matout. “It’s always fascinating to see the products on view for the NPRO and the ways they can help advance roadway safety.”

When ATSSA members arrive in Phoenix for the 2023 Convention & Traffic Expo in February they will find themselves in a city that’s made a name for itself as a pioneer in the testing of autonomous vehicle (AV) technologies. The region has embraced the technology and seen multiple pilots for grocery delivery as well as a driverless taxi service.

The Fall issue of Roadway Safety magazine—available online now—details these efforts in Arizona and reveals a resource for members to remove the fear factor from contract negotiations, offers members’ take on the value of in-person advocacy and explains how ATSSA’s ITS Team keeps pace with innovation.

An entire supplement is devoted to roadway worker protection and spells out efforts underway to improve worker safety from multiple perspectives.

Both issues are online now.

The Spring Issue of Roadway Safety magazine is online now and explores Ohio’s Smart Mobility Corridor along Interstate 33 between Dublin and East Liberty.

This 35-mile stretch of roadway in Northeast Ohio is a living laboratory where multiple organizations are testing automated and connected vehicle technology including ways to protect pedestrians. The project is a partnership between private industry and government entities as well as residents in those communities and has been dubbed “the world’s most connected highway.”

Convention Extra is also online and provides a commemorative of the 2022 Convention & Traffic Expo in Tampa, Fla., and an opportunity to see what you missed if you didn't attend this reunion of the roadway safety industry.

ATSSA’s 2022 Convention & Traffic Expo brought together more than 3,200 roadway safety advocates over five days in Tampa, Fla.

They collaborated, networked, learned about the latest innovations and even cheered on their favorite team at the Chairman’s Big Game Watch Party on Sunday evening.

Keynote speaker Scott Moore kept the packed crowd in the Ballroom of the Tampa Convention Center spellbound as he shared leadership and teamwork tips gleaned from his decades leading the elite Navy SEALs on “no fail” missions.

And Transportation Secretary Pete Buttigieg talked about the USDOT commitment to zero deaths on the nation's roadways while acknowledging that may not be achieved during his tenure but that ATSSA's members are needed to achieve that goal.

It's not too early to start planning now for next  year. The 2023 Convention & Traffic Expo takes place in Phoenix, Feb. 17-21 at the Phoenix Convention Center with the theme of “where roadway safety and Innovation intersect.”