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Driving Innovation for Roadway Safety

Join other key roadway safety and transportation professionals at ATSSA’s 55th Annual Convention & Traffic Expo in Orlando, Feb. 28 – March 4, 2025. Attendees connect with industry leaders, discover the latest safety solutions and capitalize on the newest innovations at North America’s premier gathering to advance roadway safety. Discover our new schedule and format, which provides an amplified experience for all.

Check out our Flickr album to relive the 2025 experience:

Convention and Traffic Expo 2025

 

Keynote Speaker, Doc Hendley

Doc Hendley, Founder and President of Wine to Water, rounded headshot

Doc Hendley is the Founder and President of Wine to Water, a global non-profit preserving life and dignity through the power of clean water. For his life-saving work, Hendley was named one of the Top 10 CNN Heroes for 2009 chosen from over 9,000 applicants.

“If you find something you’re passionate about, I don’t care who you are, you will make a difference.”

Attend the General Session on Monday, March 3, to learn how to turn your passions into action for the roadway safety industry.

Event type

  • Chapter Event
  • Conference
  • Convention & Traffic Expo

Location

  • Orange County Convention Center
  • 9800 International Dr
  • Orlando
  • USA

Additional info

Registration Info

Registration for 2025 Convention & Traffic Expo is now closed. Attendees, exhibitors and public officials not applying for a scholarship could book hotel rooms in ATSSA’s official room block first, by Jan. 28, to receive discounted registration rates.

Learn more about registration

Housing Information

Housing for the 2025 Convention & Traffic Expo closed Jan. 28. ATSSA, with our official housing provider JEMS Hospitality Group, worked with a selection of hotels in Orlando to provide discounted rates to attendees. Reserving your housing before registering provided access discount registration codes.

Learn more about housing

Public Agency Scholarships
Public Agency and Marty Weed Engineering Scholarships

Public agency officials, department of transportation (DOT) employees or new engineers could apply for a scholarship to attend Convention & Traffic Expo in Orlando, Fla. Scholarships are for having conference registration fee covered and travel expenses reimbursed (4 nights hotel accommodation in the ATSSA hotel room block and up to $900 in travel expenses). Applications closed Aug. 30. Recipients will be notified starting Sept. 18, then will have until Nov. 1 to register and submit their housing information.

Learn more about public agency attendance

Exhibits and Sponsorships

Exhibiting at ATSSA’s 2025 Annual Convention & Traffic Expo provided companies with business potential to showcase products to more than 4,000 roadway safety industry professionals from across the globe during 13 hours of uninterrupted exhibit hall time.

Sponsorships or advertising increased brand exposure, with new and exciting options available. New for 2025, sponsors could either be an ATSSA member or an exhibitor! Alternatively, our sales team was available to discuss customizations.

Learn more about exhibiting and sponsorships

 

Exhibitors were encouraged to apply for the New Products Rollout (NPRO), designed to help gain the maximum exposure for new products at ATSSA’s Convention & Traffic Expo. This year, these events included the NPRO Online and Expo Floor Listings, and the NPRO Tour where participants can be considered for an ATSSA Innovation Awards.

Learn more and NPRO

ATSS Foundation Fundraiser

Thank you for supporting roadway safety awareness near Orlando!

Hundreds participated in or purchased sponsorships for the ATSS Foundation’s annual Golf Classic Tournament and annual Sporting Clays Event.

 

3M Pledge Wall 2025 advertisement

Thank you, 3M’s Transportation Safety Division for 10 Years of Partnership, 10 Years of Impact, with the 2025 Towards Zero Deaths (TZD) Pledge Wall. Donations from the Pledge Wall support the ATSS Foundation’s programs and national roadway safety initiatives.

Read more about the Pledge Wall